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Tourism Really Pays Off
Everything for the Family
A Template for $uccess
  Meeting of the Minds
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Hitting a Homerun when all your bases are loaded !

For the first time in our history, the average family can not afford more than one vacation a year. Is gas prices going to lower our standard of living?
When every dollar counts, how can Tourists find the most BANG for their buck? It's all about Them knowing, what You know about Your City.
Increasing your Metro Worth brings more dollars to increase your Metro Worth. Build a self fulfilling plan for your community.

What can you do to increase your Metro Worth?

Synergy - "The phenomenon in which two or more discrete influences or agents acting together create an effect greater than that predicted by adding together the effects of the individual agents" - wikipedia


"the ABC's of Event Planning!"
Learn from others...

Talk to other Tourism Professionals and discuss their challenges and triumphs.
Find the best Copywriters, Printers, Event Planners and Media Managers in the country by asking "Who do you use?"
Building block by block. That's the way we were taught. Take a BIG project and break it down into small managed projects.


"United We Stand, Divided We Fall"
- Aesop

Make Tourism a 12 month event!
Off Season Events can bring Big returns.



"Becoming a successful tourism destination involves a sustained and consistent marketing effort over time. The competition for tourists is great and the timeline of building demand is gradual." - Paul Shelley - Tourism, Culture and Recreation Minister, Newfouldland - Labrador
Learn about the "Strategic Essentials for Tourism" from "I Love New York." and their "Inverted Pyramid" Marketing plan. The Finger Lakes Tourism Alliance (FLTA) is the 14 county regional marketing agency with a long history in tourism marketing.

"Money only works if You work with it"
Tourism Affiliates - editor
Find out how to "Plan the Work and
Work the Plan" ...
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